Location: Caddy's Delight
1158 W. Third Avenue in Grandview
Because December is such a busy month for all CAMA members, the annual holiday social has been moved to January.
We have a party room reserved for food, a free round of miniature golf for all attending, and CAMA will pay for the first drink for all attendees. Please RSVP to CAMA Membership Committee.
Location: Gateway Film Center
1550 N. High Street, Columbus 43201
Topic: Meet the Press
Come hear from some of the city's most influential people in the media—what they want from you and how they want it, as well as tips to improve your chances of coverage. Come prepared with 3 stories to pitch. There will be a Q&A after the panel.
Mary Lynn Plageman, Features Editor, Columbus Dispatch
Garth Bishop, City Scene
Claudia Plumley, Great Lakes Publishing
Johnny DiLoretto, WCBE
Bob Vitale, Prizm Magazine
Jackie Shafer, WOSU's "Broad & High"
Anne Evans, Columbus Underground
Location: Schiller Park Recreation Center
1069 Jaeger St., Columbus, OH 43206 - free parking available in lot
Topic: Deadlines, Stress and Your Health - Why Self Care Matters
Explore how deadlines and stress affect our physical and emotional health. Outline strategies for taking control of deadlines, and discuss strategies for managing stress and improving our health and productivity.
Kerri Mollard, Mollard Consulting
Location: Ohio Theatre, Room 1 (downstairs). Enter theatre via the security desk entrance closest to the Columbus Commons.
Public parking is available nearby at street meters, or in either the Statehouse or Columbus Commons garage for a nominal fee.
Topic: Digital Marketing, Making Big Waves with Small Rocks
So you know digital marketing is important, but you have no money, no staff and no content. We can work with that. Join Lynette Shy, Director of Marketing for BalletMet as she discusses their digital strategies, how to make it work with your current budget, develop your digital voice and utilize new tools to grow and expand your audience.
Speaker: Lynette Shy, BalletMet
RSVP required. Please check your email for more details.
Location: Ohio History Center, Columbus Ohio
Topic: Drinks and Disasters
Share your story and an adult beverage about the marketing flub that went public or important funder who got us into a sticky situation. It's valuable to learn from one another and bond over things we can laugh about in hindsight.
Topic: Cultural Competancy
Location: Pins Mechanical Co.
141 N. 4th Street, Columbus, 43215
Because December is such a busy month for all CAMA members, the annual holiday social has been moved to Wednesday, January 25, 2017. Keep an eye on your inbox for more information about this fun night out, and how to RSVP.
Location: Columbus Metropolitan Main Library—Auditorium (96 S. Grant Avenue)
Topic: So Your Boss Wants to See your Marketing Plan?
Whether you inherited a marketing plan, are starting from scratch, or just want to refresh your process, this meeting will provide simple steps and tips for creating a marketing plan to achieve
your goals. Panelists will share what worked and what did not, who they consulted, and how they got buy-in. Please bring a copy of your marketing plan for reference.
Janet Cooper, Dublic Arts Council Director of Engagement
Andy Shaw, Singer/Songwriter for Andy Shaw Band/Shaw Brothers
Lynette Shy, BalletMet Director of Marketing and Communications
RSVP by February 14 to Katie Poole at KPoole@ohiohistory.org
Digital Marketing Bootcamp
Facilitator: Ceci Dadisman, Digital Marketer. Speaker. Nonprofit Empowerer. www.cecidadisman.com
Location: Columbus Metropolitan Library–Parsons Branch (1113 Parsons Avenue)
This hands-on, activity-driven session will equip you with strategies and methodology on how to best utilize digital marketing and social media for your organization. We'll delve into digital marketing for arts organizations and create a well-rounded and achievable plan for success. You'll learn what platforms have the highest return, how to use them, and how to track the results.
Topics we'll cover will include:
· email marketing
· social media best practices
· social media advertising
· messaging optimization and segmentation
· website optimization
You'll leave this seminar with concrete and achievable takeaways that you can implement right away at your organization.
9:30 am—Coffee and Registration
10 am-noon—Session 1
1-3 pm—Session 2
Registration Fees: $25 CAMA Members, $50 Non-CAMA Members on Eventbrite.
10 scholarships available to current CAMA Members, available on a first-come, first-served basis
(Limit one scholarship per CAMA organization.)
To register click here.
Registration Deadline: March 14, 2017
NOTES FOR PARTICIPANTS: Recommended but not required: Bring a fully-charged laptop computer with access to your social media profiles and advertising account, email marketing software, and website.
Limited seating, first-come-first-served.
Location: McConnell Arts Center, 777 Evening St., Columbus OH 43085
Topic: Arts Advocacy
April is Arts Advocacy Month! Join us as we discuss why advocacy is important and how we can work as organizations to build arts advocates out of our audiences. Lunch is provided.
Tim Katz, Executive Director at Ohio Alliance for Arts Education
Gretchen McIntosh, Director of Evaluation and Stewardship at Dublin Arts Council
Bill Behrendt, Executive Director at Ohio Citizens for the Arts
RSVP by April 14 to Lauren Emond
Location: Lineage Brewing, 2971 N. High Street, Columbus 43202
Location: Columbus Museum of Art, 480 E. Broad St.
Park in the main museum lot and bring in your parking ticket for validation
Topic: Speed Marketing Roundtable
30 Ideas in 60 Minutes is back with a twist. In the style of speed dating, attendees will divide into four groups, spending 20 minutes at each table. Each table host will facilitate lively discussions on the topics of: 1.) Engaging Bloggers, 2.) Analyzing Data, 3.) Deepening Marketing Plans, and 4.) Key Takeaways from the 2017 Americans for the Arts Conference.
Topics and Table Hosts:
Using Tableau for Free to Synthesize and Analyze Your Marketing Data—Ted Hattamer, Ohio Arts Council Technology Strategist
Leveraging Professional Bloggers to Achieve Your Marketing Goals—Samantha (Sam) Bartlett and Logan Trautman, Inspire PR Group
Diving Deep into Marketing Plans—Lynette Shy, BalletMet Marketing Director
Top 5 Arts Marketing Ideas from the 2017 Americnas for the Arts Conference—Kim Webb, OAC Riffe Gallery Fellow
Location: Grandview Heights Public Library—Meeting Room (downstairs)
1685 W. 1st Avenue
Free parking available in lot
Topic: Inclusivity: Next Gen to Empty Nesters
as is relates to arts audiences. Panelists will cover both ends of the spectrum from millenials/young professionals to boomers/ againg adults, discussing initiatives they have developed to reach out to these specific groups and make them feel welcome.
Lunch will be provided. Please RSVP to Katie Poole no later than Friday, August 11. See your email inbox for more details about the lunch choices available to CAMA members.
Location: MadLab! 227 N. Third St., downtown Columbus 43215
Donations for a cash bar in their theatre.
Parking is available after 5:30 in their parking lot. MadLab will also have passes inside to put on your dashboard. If no spots are available, meters on Chestnut and Spring street are
Join us for a social evening of networking with your fellow CAMA members in a great downtown location. Your donation for a cash bar helps support the work MadLab does bringing original theatre to Columbus.
Location: The Thurber Center, 91 Jefferson Avenue, Columbus, OH 43215
Topic: Accessing Audiences: A Discussion on Inclusion and Disability
1 in 5 Americans has a disability. You probaby know someone with a disability. Would they be able to join you and fully experience one of Ohio's next great festivals? Could they attend your organization's next performance or navigate and enjoy your current exhibition? We all want to expand audiences and be inclusive. But until something is accessible, it's not inclusive. You are part of the creative industry and well-positioned to find inventive accommodations that welcome all. So let's talk about the challenges and find ways to ensure people with disabilities feel welcome in our spaces and programs.
VSA Ohio will start with some information on Disability 101 and best practices for accessible marketing. Then we'll have a conversation about barriers to participation, barriers to administration, and strategies for breaking through. The Columbus Children's Theatre will be there to share their experience building, growing, and entrenching accessibility into their organizational culture. Time and weather permitting, we will walk around the Thurber Center spaces and make note of physical barriers and discuss historic spaces. Bring your questions and ideas!
Parking is available at the meters on both sides of Jefferson Avenue and the parking lot on the southwest corner of Long Street and Jeffereson Ave. (no permit necessary).